NCCA Football Sugar Bowl Betting Odds at WagerWeb Sportsbook

Under the current BCS alignment the Sugar Bowl will host the Southeastern Conference (SEC) champion unless they are involved in the national championship game.

The payout for the 2005-2006 game was $14-17 million per participating team.

History

In 1890, Pasadena, California held its first Tournament of Roses Parade to showcase the city's mild weather compared to the harsh winters in northern cities. As one of the organizers said: "In New York, people are buried in snow. Here, our flowers are blooming and our oranges are about to bear. Let's hold a festival to tell the world about our paradise." In 1902, the annual festival was enhanced by adding a football game.

In 1926, leaders in Miami, Florida decided to do the same with a "Fiesta of the American Tropics" that was centered around a New Year's Day football game. Although a second "Fiesta" was never held, Miami leaders later revived the idea with the "Palm Festival" (with the slogan "Have a Green Christmas in Miami"). The football game and associated festivities of the Palm Festival were soon named the "Orange Bowl."

The Sugar bowl was started by Louis Erkins In New Orleans, the idea of a New Year's Day football game was first presented in 1927 by Colonel James M. Thomson, publisher of the New Orleans Item, and Sports Editor Fred Digby. Every year thereafter, Digby repeated called for action, and even came up with the name "Sugar Bowl" for his proposed football game.

By 1935, enough support had been garnered for the first Sugar Bowl. The game was played in Tulane Stadium, which had been built in 1926 on Tulane University's campus (before 1871, Tulane's campus was Paul Foucher's Plantation, where Foucher's father-in-law, Etienne de Bore, had first granulated sugar from cane syrup).

Warren V. Miller, the first president of the New Orleans Mid-Winter Sports Association, guided the Sugar Bowl through its difficult formative years of 1934 and 1935.

Tulane Stadium hosted the game from 1935 through 1975. It has been played in the Louisiana Superdome since 1976. The Sugar Bowl's corporate title sponsor was USF&G Financial Services from 1987 to 1995 and Nokia cellular telephones of Finland from 1995 to 2006. In March 2006 Allstate Insurance was announced as the new title sponsor. ABC Sports has televised the game since 1969, however beginning in 2007 FOX Sports televised the game.

The 2006 Sugar Bowl game was played at the Georgia Dome in Atlanta, Georgia due to the extensive damage the Louisiana Superdome suffered as a result of Hurricane Katrina. The Sugar Bowl has since returned to the refurbished Superdome.

Prior to the BCS, the game traditionally hosted the Southeastern Conference (SEC) champion against a top-tier at-large opponent. Under the current BCS format, the Sugar Bowl continues to host the SEC champion against a top-tier at-large opponent, unless the SEC champion goes to the BCS National Championship Game.

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